Steven Burda is founder and CEO of Burda Consulting Co. and the most connected person on LinkedIn. Being the most connected person on Linkedin, Burda gets to see marketing and PR at its finest. He helps small businesses and entrepreneurs get visibility, credibility and profitability by helping them with strategies and technology. He considers himself a rainmaker. Burda is extremely active on LinkedIn and social media. He is also receptive to contacts and is open to questions and comments.
(Photo courtesy of Steven Burda)
Although Burda is a finance guy with a Master of Business Administration with experience in financial, operational and strategic analysis, he is passionate about marketing, PR and branding. Burda is also a master at social media and technology. He helps people with the needs. He is both experienced and passionate about it, so he is frequently approached. Burda is easily approachable and goes out of his way to help others, so he shares his expertise and knowledge of running a business so that other business owners may learn from him and hopefully succeed. Here he shares the biggest challenge he has had in his business, along with how he overcame that challenge and the results after the implementation of his solution.
What has been the biggest challenge you have had in your business?
“Due to financial constraints of the people or small business, I have to take on many projects or requests for assistance pro bono. I’ve been called ‘Mother Theresa of Professional Networking.’ I truly do feel that helping people is an important ‘mission in life’ of mine, and I am satisfied with that.”
What have you implemented to overcome that challenge?
“Customizing approach with each and every client, or specific arrangements, worked best. I understand their position and try to accommodate their financial standing and their business need, even pro bono.”
What are the results after you implemented your solution?
“The results is that there are more happy, successful and satisfied people/entrepreneurs and small businesses. I get many thanks for helping out in the time of need.”
This article was written by Michelle Guilbeau via Examiner.com for CBS Small Business Pulse.