William Matz is an attorney at the Law Office of William P. Matz and an associate broker at Platinum Mortgage Advisors.
Matz has over 30 years of experience as a real estate and tax attorney and broker. This experience has provided Matz with the ability to provide clients a comprehensive insight into real estate, mortgage and related tax issues. Whether it is real estate, mortgage or tax transactions litigation against the abuses of the mortgage crisis, his first goal is to help clients understand all their options and make informed decisions. Too often, individual and business decisions are made based on advice from people who, however well-intentioned, have an inherent bias in favor of the product or service they are selling. Matz strives to help clients make decisions free from that bias.
As an attorney, Matz has been advising individuals for over 34 years. Having seen flaws in the mortgage system 25 years ago as general counsel for a builder-developer, he started a mortgage business to incorporate mortgages into the financial planning process. When the mortgage crisis hit, his combined legal and mortgage experience uniquely positioned Matz to analyze and advise on mortgage matters, both as an attorney and an expert witness. His practice emphasizes collaboration with other legal and financial professionals. Now Matz shares his insights and expertise in both legal and finance matters with small businesses.
William P. Matz
(Photo courtesy of William P. Matz)
What are the top five things small businesses can do to be successful in the marketplace?
- Have a solid financial structure for startup and ongoing operations. Cash flow is critical to startup and growing businesses. Properly advising small businesses on the wide range of financing options can well make the difference between success and failure.
- Have an entity structure plan that can handle expected growth of business. Often, eager startups give too little thought to how their choice of entity will suit the future. This can lead to awkward or even fatal mid-course corrections later.
- Find and address growing or developing areas in your field. As Wayne Gretzky famously said, ‘Skate to where the puck is going to be.’ Market evaluation and positioning is key.
- Comprehensive tax planning. Too many businesses fall prey to damaging tax mistakes that can sabotage an otherwise solid business plan.
- Well thought-out employee-contractor planning. Where a business will have more than just the owner and family, it is important to determine how staffing should be handled, employee or independent contractor, and how to attract the key people needed to help the business achieve success.
This article was written by Michelle Guilbeau of Examiner.com for CBS Small Business Pulse.