There are basic fundamentals to running a business, no matter where it may be located. However, each city, each state offers unique ways of doing business in that state effectively. What do you need to know as a business owner in Michigan? Here are some key things you should know as a business owner in the Motor City.
Tapping into resources is key
Detroit Biz Grid provides a vast directory of resources. The website for entrepreneurs connects business owners with services that include business planning and strategy, real estate assistance, funding, co-working space, and more.
Network and get known
“You must make time to attend a few networking events to get further awareness of your business,” says Jason Brown, founder of Michigan public relations firm, PublicCity PR. He adds, “I’m a big believer that customers want to do more business with people that they know. So, get known.” One networking event is hosted by the Detroit Regional Chamber, is ‘Business Cards to Business Dollars.’ As a member of Detroit Regional Chamber, this event is the first of three half-day member events focused on providing tools for small and mid-sized businesses. It is a perfect networking opportunity for receiving some business building tips, and connecting with others within Michigan’s business community. Jason also adds, “Food is king! You want to be successful, know where to take clients and new business prospects for food. Some of my favorites include Rugby Grille in the Townsend Hotel, and Central Kitchen and Bar in downtown Detroit.”
Know your competition
Jenni Lewis, owner of Tax Team Services located in Redford, Mich. says, “competition is high.” She adds, “I’m competing with other companies in my industry on nearly every corner.”
As Michigan continues to reemerge, there are a lot of businesses coming in. It is essential you are aware of your competition, and how you want your business to be set apart.
This article was written by T. Marie Adams for CBS Small Business Pulse.